Customer Care via Email
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Course Outline (12 topics)
- What a business email should look like and contain.
- Appraisal of sample business emails.
- Practice in writing in plain language.
- The four block structure.
- Practice in reducing the number of words.
- Recognising and reducing business clichÃƒÂ©s.
- Using active sentence construction.
- How readers read and the 'fog index'.
- Setting the appropriate tone.
- Matching language preferences.
- Email writing practice.
- Practical top tips which will have an immediate impact.