Feature Writing: Introduction

2 Day Course
Code MT035

Book Now - 1 Delivery Method Available:

Classroom Virtual Classroom Private Group - Virtual Self-Paced Online


This course covers the news writing and news gathering skills which every writer needs to master before they can become a competent feature writer. It also covers features ideas, how to ensure you follow an editor's brief, how to research your subject thoroughly, how to identify the best interviewees and get the best quotes and how to decide which style of feature it should be.

This course is for anyone who needs to write features in the course of their work - including press officers, publicity officers, contributors to in-house journals and magazine and newspaper journalists.

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Introduction (3 topics)

  • The difference between a news story and a feature
  • How to construct a feature
  • Different feature formats: the Inverted Triangle vs the Diamond and other formats

Developing a nose for finding good features subjects (2 topics)

  • How to turn good ideas into good features
  • How to decide what features will work best

How to research a feature (1 topic)

  • Using the web and other published sources, archives, organisations and individuals to best develop your ideas

The essentials of good English (3 topics)

  • Grammar and spelling
  • Sentence and paragraph construction
  • Feature styles

Secrets of structuring a feature (4 topics)

  • How to get the right start
  • Organising elements in the most logical and interesting way
  • Finding a good ending
  • Different structures and formats for features

Finding feature ideas (1 topic)

  • Spotting ideas in newspapers and magazines - especially your own publication - and from releases and reports that were not intended to offer feature options

How to interview (3 topics)

  • Preparing for an interview
  • Deciding who to interview
  • Ensuring you are well-briefed

Getting the right quotes (3 topics)

  • Gaining your subject's confidence
  • Deciding when to use direct quotes
  • When to convert information into reported speech

Law for journalists (1 topic)

  • Deformation, contempt of court and privacy laws

How to meet deadlines (1 topic)

  • Tips and tricks on how to make feature editors happy

Questions and answers

Course PDF


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